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How to Wear the Right Colors For Your Skin

10 min

Are you confused about how to dress for your skin tone? In this article, I break everything down for you as simply as possible so that you don't have to be confused about outfits concerning your skin's properties.

Everything that I'm covering in this article will be much easier to understand if you have read my separate post covering the basics of color theory (read that article here).

Colors can be complicated when deciding how to pair them together in an outfit. Some examples are easy to follow, but when we are attempting to branch out to develop our style further, knowing our colors can be a powerful tool that can aid us in looking our best.


The objective of pairing together colors in an outfit is to direct the gazes of others toward our faces. As you'll soon see, improperly pairing colors together can yield adverse effects and make us look worse if we aren't careful. These are general guidelines meant to enhance our style and not necessarily limit us in our choices of outfits. So please bear this in mind as you read through this post.


Skin tone and skin undertone are often used interchangeably, and I'm here to tell you that they are NOT the same thing.

Skin tone is the color of a person's skin on the surface of which there are six types:

Photo from Shutterstock

Skin undertone refers to the subtle hues that exist underneath the skin's surface and, as you can imagine, is not as easy to determine. There are three types of skin undertones:

Photo from Shutterstock


It is pretty easy to determine your skin tone and undertone if done correctly. If you follow these steps without deviating, identifying your skin's properties should be reasonably straightforward.


Under the jawline or along the neck works well in most cases.

First, find a portion of your skin that has not received much sun (preferably any) and carefully inspect it. Under your jawline or even the underside of your forearm are typically optimal locations. This is important because it lets you know what your skin naturally looks like. If you have become darker due to tanning from the sun, you have effectively changed your skin tone, altering your perception of what your skin naturally looks like in its inherent state.


Sunlight during the peak daytime hours works the best.

Next, use natural light when inspecting your skin. This is critical because you can heavily distort your perception of your skin's color depending on the light source, and this can result in your skin looking warm when it's cool and vice versa (more on these terms in a bit). For example, most indoor fluorescent lights have a yellow radiance which may cause some confusion as to what you're seeing.  


Our eyes can sometimes play tricks on us, especially when they have yet to be trained on what to look for. Once you have your natural light source and the portion of skin to be analyzed, hold it next to a piece of white parchment to gain a clear understanding of the general lightness and darkness of the skin. Compare that to the following classification scale, and you should find what your skin tone is.

Photo from Shutterstock.


Now it's time to determine your skin's undertone. Utilizing the same natural light source, the portion of skin, and white parchment, look closely at the veins inside your arm. If you see hues of blue or purple in the veins and pink in the skin, you have a cool undertone. If you see hues of green or yellow in the veins and olive in the skin, you are a warm undertone.

Suppose you cannot determine cool or warm properties and find yourself falling somewhere in between; congratulations! You have a neutral skin undertone (and I'm jealous).


If you still aren't convinced or want to further determine your skin's undertone, find jewelry like rings or necklaces and see what looks better. Cool skin undertones will look better with silver, while warm skin undertones will look better with gold. Look at the skin with the jewelry and see which flatters it more. This test is subtle, but it can be the deciding factor for many people, especially those who love to accessorize.


So now that we have determined our skin tone and undertone, let's talk about how we can use this information for style.


Cool colors will look best on you if you have a cool skin undertone. I, myself, have a cool skin undertone. I burn easily in the sun, and there are hues of blue in my veins and pink on my skin. Take a look at my style archives, and you'll quickly see that I love the color blue. It isn't just because blue is one of my favorite colors but also because it flatters my skin and brings out my blue eyes.

Cool Colors on the Color Wheel


If you have a warm skin undertone, then warm colors will look best on you. Typically there are notes of olive in your skin that pair well with reds and mustard yellows. I know how it sounds, but the results of such pairing in warmer people can be exceptionally dapper.

Warm Colors on the Color Wheel


If you have a neutral skin undertone, you can wear just about anything and are generally granted more freedom to experiment in your wardrobe. The most significant concern someone in this position will have is pairing the right colors together.

This all points back to the fundamentals of the color wheel and basic color theory.


Here is the second major component of finding the right colors to wear. Contrast is the relative lightness and darkness of colors. This is important because when it comes to style, there are two types of contrast:

  1. Natural Contrast
  2. Garment Contrast


Natural contrast is something that we are all born with but can change over time. This refers to the relationship between the color of our skin and hair. Take a look at the following examples of varying levels of natural contrast.


These gentlemen are low-contrast individuals due to their lighter skin tone and light-colored hair. The younger man featured first is naturally low-contrast because of his blonde hair and light skin, while the second man perhaps did not start as a low-contrast person but instead became this way by simply getting older. This would mean that it is recommended that the older man alter his wardrobe if he were to maintain his gray hairs by choice.

Low-contrast men should typically choose lower contrast outfits and avoid high-contrast outfits. By wearing high-contrast outfits, low-contrast individuals run the risk of distracting people's attention by drawing it to their garments instead of leading them towards the face.

Low-contrast men can pull off both light and dark variations of low-contrast outfits and should make a point to opt for analogous colors (colors that sit next to each other on the color wheel) so long as they are taking their skin's undertone into account.

Here are some examples of this; I'll use myself.

Low-contrast individuals should typically stay away from pastel colors, which are softer and more delicate variations of primary and secondary colors that sit on the color wheel. These often appear lighter because they contain more white than is typical of colors in their natural form. These colors will typically make a low-contrast person appear "wash-out," removing some of the "glow" from their skin (but as I said before, this is more of a guideline).


Medium Contrast

This man is medium-contrast due to his relatively light skin but darker hair, and this creates apparent differences but is not substantial enough to be considered high-contrast. Outfits that would work best on men like this would be (you guessed it) medium-contrast outfits that complement his natural state.

Medium-contrast people can get away with more in terms of outfit combinations, often able to experiment with both lower and higher-contrast outfits; however, it is vital to maintain some contrast level. In other words, don't lean too much in one direction.

So whatever you do, choose wisely!

A great medium-contrast look for a medium-contrast gentleman.


Don't be confused by the first man. One would initially believe that darker-skinned men (such as the one featured) would be low-contrast individuals, but this is not the case, as the white in the teeth and eyes makes these darker men high-contrast individuals.

However, the second man is more clearly high-contrast due to his dark hair and lighter skin. High-contrast men look better in higher-contrast outfits and should stick with them, plain and simple.


Sounds like a lot to remember, huh? Well, relax. Style should enhance your life and not cause you undue stress. As I stated at the start of this article, these are guidelines for you to follow. Try to take the information in this post and look at it as a way for you to incorporate the colors that work better for you and not against you.

If you enjoy a particular color that "technically" doesn't jive with your specific skin undertone, but you feel good wearing it, and it fits you well, then, by all means, wear that color! The same goes for garment contrasts; your visible confidence will show if you're wearing outfits you like.

It's okay to break the "rules" regarding colors and contrast; just ensure that you do so tastefully. Here are some examples of tasteful deviations from what I have described above.

A warm color on a cool skin undertone. It still looks great.

Like a lot of information and advice in life, you have to take it with a "grain of salt." What matters is that you have the tools to succeed with your style, all so that you can feel, look, and live your best. Please take what I have shared in this article as information to help you in the future, and not as gospel.


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